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tag: Survey administration

Blog Post
January 11, 2021

When to Ask (or Not Ask) Demographic Questions

People are becoming increasingly uncomfortable with sharing personal information—like email addresses, names of their spouses, and demographics such as race-ethnicity and gender—with their employers and other organizations more broadly. Many people are concerned about their privacy as more and more data are collected in a wide range of contexts. Some are apprehensive about research and associated data collection in general due to its history of racism, sexism, and other forms of discrimination and mistreatment in a…
Blog Post
November 18, 2020

Four Strategies for Crafting Inclusive and Effective Demographic Questions

At Ithaka S+R, we regularly re-evaluate the quality and inclusivity of the demographic questions we include in our surveys, just as we do with all of the items in our instruments. These questions undergo a rigorous, iterative revision process: we conduct desk research, gather feedback from advisors, test all questions with potential participants prior to launching, and pay attention to trends in open-ended responses to our questions. All of these approaches, along with following trends in research and…
Blog Post
October 24, 2019

How to Survey Community College Students

New Report Now Available

Last month, we published a report based on the findings of a survey of over 10,000 students at seven community colleges. While the project itself is aimed at better understanding the needs, goals, and challenges of students, and assessing demand for a number of services that might support their success, a helpful byproduct of this research is what we have uncovered in administering a survey to this population. Today we are publishing…
Research Report
October 24, 2019

Surveying Community College Students

Strategies for Maximizing Engagement and Increasing Participation

Higher education researchers need to employ effective outreach methods in order to connect with the populations they study. For surveys in particular, low response rates can lead to non-response error, decreasing generalizability and representativeness. To combat these issues, Ithaka S+R has developed and tested a suite of outreach strategies that we have employed over the past two decades in our long-running national faculty survey as well as our local surveys of faculty and students.[1] In fall 2018, we surveyed students…